SPECIAL COLLECTION 5 in ISETAN 2023

Choose your favorite kimono cloth and design combination

Finish your own one with pattern order

ARLNATA and Ushikubi Tsumugi collaboration event

This will be the fifth time the event has been held.

ARLNATA opens in Aoyama in December 2022

Responsible for design direction of MIZEN ,

Tailoring uniquely selected pieces of cloth from all over Japan into clothes,

One piece of clothes without buying a roll of cloth

You can also see the line "MIZEN" where you can order.

Created for this Isetan during the exhibition period

In addition to new products, at MIZEN Aoyama Main Store

We will exhibit and sell some of the works that you can see.

Hakusan Nature and Ushikubi Tsumugi The towering Hakusan Mountains, which stretch across Ishikawa, Fukui, and Gifu prefectures, have long been revered as mountains of faith, and have provided the local people with many blessings of nature, including Ushikubi Tsumugi. Shiramine, Hakusan City, Ishikawa Prefecture, where Ushikubi Tsumugi is produced, is located at the trailhead of Mt. Hakusan. Shiramine is a heavy snowfall zone with snowfall of 3 to 4 meters, and women earn their livelihood by spinning thread and weaving cloth during the long winter closed by snow. At that time, the fabric woven mainly from the ``tama cocoon'' that two silkworms jointly made one cocoon is ``Ushikubi Tsumugi''.
Hakusan has been revered as an object of faith for its water of life. Ushikubi Tsumugi, which has been handed down from generation to generation in the region, has a charm different from other Tsumugi. Hakusan and Tedori River have been officially recognized as a UNESCO Global Geopark for the purpose of protecting and utilizing the earth's heritage.

About MIZEN

MIZEN is based on the philosophy that "Luxury is the feeling of connection between people."

This is a project to create a luxury brand in which craftsmen who are responsible for traditional Japanese techniques play a leading role.

Based on the theme of "Spinning traditional techniques with the world", Japanese traditional techniques are adapted to modern lifestyles.

By designing and disseminating it not only in Japan but also to the whole world,

We aim to improve our status and increase the sustainability of the industry.

MIZEN Aoyama Main Store

Address: Almost Blue Building C, 6-4-13 Minami-Aoyama, Minato-ku, Tokyo

Phone number: 03-6427-7586

Business hours: 11:00 to 19:30

Closed: Mondays and Tuesdays (Regular holidays may change due to normal business hours.)

*Access: Tokyo Metro Ginza Line, Chiyoda Line, Hanzomon Line "Omotesando Station"

(About 10 minutes on foot from Exit A5)